In 2016, we conducted our first study to pinpoint the behaviors that lead to financial and emotional confidence for American workers. In 2021, we updated our research, conducting a second study to track their changing attitudes and confidence.

Our methodology to discover the financial and emotional confidence of Americans:

Guardian commissioned a representative national survey of 5,012 workers 18+ working full time or part time, never retired, with household incomes of $50k or more.

Our results were weighted by age, gender, household income, ethnicity and region to conform to U.S. Census parameters.

This includes an oversample of 3,360 workers with household income of $100k+. The oversample was weighted down to naturally occurring proportions.

This Working Americans Study was conducted online July 1, 2021 through July 19, 2021 and is trended to the previous wave conducted in 2016 where comparable.

The attitudinal segmentation scheme that was developed in 2016 was applied to the 2021 data. It is based on the same methodology to identify any changes to the segments over the past five years.

Study White Paper

2022- 134444 Exp 03/24

The Guardian Study of Financial and Emotional Confidence™, 2021

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